Medina and Freshways Merger is live

The two South of England middle ground liquid dairies, Medina and Freshways have finally confirmed they have agreed a merger deal.  The final decision now rests with the UK Competition and Markets Authority, however, for sure it simply must be given the green light in a bid to have one strong sustainable business.

 

The expectation is that the merged business called Medina Freshways Ltd will process circa 500 million litres of milk annually and employ around 1,000 staff.

 

The talks first came to light in November 2019 and hopefully by the 2^nd anniversary the new merged business will be live.

 

Its to be hoped the two businesses take the good bits and practices each has to make a succesful business farmers want to supply, as opposed to merging some of the less appealing practices and communication methods.