First Milks First 4 Milk Pledge

First Milk is the latest milk processor to set its own assurance standards covering people, animals and the planet.

Areas covered include a reduction in antibiotic use and a minimum grazing of 120 days and 6 hours each day for each animal as well as a guarantee that no healthy animal (including any calves) will be on farm euthanized.

First Milk have been working on the pledge for several months having recognised consumers key concerns and the direction of travel the dairy industry needs to take.

Ian will be commenting on this and other standards in his next Dairy Farmer Article.