Muller Directs option to fix up to 50% of their milk at 28ppl for 3 years

Posted on: 20/04/18

This is a very interesting initiative between Muller and Lidl we previously featured and certainly ups the anti on fixed price contracts and ex-farm gate milk price volatility management.  The farmer uptake at 28ppl for 3 years will be very interesting to monitor but you would expect it to be high, if not over subscribed.